As with all good marketing strategies within the MLM industry, truth never be told.
What happened?
The FTC has stated that Vemma has violated Section 5(a) of the FTC Act by:
a) Operating an illegal pyramid scheme;
b) Falsely representing that members of the Vemma program ("Affiliates") are likely to earn substantial income;
c) Representing that individuals have earned substantial income from participation in the V emma program and that consumers who become Vemma Affiliates have the ability to earn substantial income, while failing to disclose, or disclose adequately, that Vemma's structure ensures that most consumers who become Vemma Affiliates will not earn substantial income; and
d) Providing the means and instrumentalities for the commission of deceptive acts and practices by furnishing Vemma Affiliates with promotional materials to be used in recruiting new participants that contain false and misleading representations.
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It dwarfs other markets in size, even the stock market, with an average traded value of around U.S. $2,000 billion per day.
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